These days it’s not possible to run any kind of project, firm or venture without knowing how to communicate and manage your reputation on social media. Whether you run your own business, or work for a business, you need to be able to maintain a professional social media presence that is consistent with your personal brand. In this workshop we’ll cover what I have learned from Social Media Marketing Ghurus with regards to presenting a professional personal or business brand online. You will learn how to increase your visibility, influence your followers, and communicate your messaging, all whilst ensuring we don’t break any ethical code of conduct rules.

This session will cover the following: ● What is a personal brand ● The importance of maintaining a social media presence that is consistent with your personal brand ● The different social media platforms available to you and how to choose which ones apply to you ● Profile pointers ● The different goals you can work towards using your social media presence and ways to get there ● Creating posts that gets you what you want

All accountants that have an interest in learning how to maintain a social media presence that gets you what you want. Marketing Managers working in the accounting sector. Partners and Solopreneur accountants. Lecturers / coaches / trainers. Project leaders. C - suite executives that are also registered accountants.